Videowise

Videowise is an enterprise-grade, AI-powered video commerce platform designed specifically for ecommerce brands and retailers seeking measurable conversion rate optimization and revenue growth. The platform transforms video from passive content into an active, shoppable revenue engine that operates across every customer touchpoint, including product detail pages (PDPs), homepages, collection pages, and social channels. Purpose-built for brands that treat video as a core conversion lever, Videowise enables organizations to embed shoppable videos that allow customers to purchase directly from the video experience, run live shopping events with real-time checkout capabilities, and generate studio-quality product visuals using artificial intelligence. The platform also automates the repurposing of user-generated content (UGC) and live stream replays into short, high-performing clips optimized for ads and product pages. With over 4,000 brands and retailers trusting the platform, Videowise delivers proven ROI metrics, including a 12% increase in conversion rates, over $2 million in live shopping sales within the first six months, and measurable revenue attribution across every video asset. The platform integrates deeply with Shopify and other major ecommerce ecosystems, providing full revenue attribution so businesses always know which videos drive sales, which influence average order value, and which accelerate overall growth.

Shoppable Videos

Videowise sets the benchmark for conversion uplift by turning every video into a direct path to purchase. Shoppable videos are seamlessly embedded across PDPs, homepages, collection pages, and key moments in the buyer journey, allowing customers to click and buy without leaving the video experience. This feature eliminates friction in the purchasing process, resulting in documented conversion rate increases of up to 35% and average order value improvements of 28%. The platform supports dynamic product tagging, automated video placement, and real-time synchronization with inventory systems to ensure every shoppable moment is accurate and actionable.

Live Shopping

Videowise redefines live selling by enabling brands to broadcast real-time shopping events across multiple channels simultaneously, including websites, social platforms, and embedded streams. The live shopping feature includes real-time checkout capabilities, interactive chat, and product highlighting that keeps viewers engaged and purchasing. After the live event ends, the platform automatically converts the stream into a shoppable replay, ensuring brands continue to capture revenue long after the broadcast concludes. Brands using this feature have generated over $2.8 million in new revenue from live shopping events alone.

AI Media Library

The AI Media Library serves as the intelligence layer for all video assets, making every video instantly searchable, organized, and reusable across teams and campaigns. Videowise AI automatically understands the content within each video, tagging products, scenes, and key moments without manual effort. This feature enables marketing, merchandising, and content teams to quickly find and repurpose high-performing video assets, reducing content management overhead and accelerating time-to-publish for new campaigns.

Performance Analytics

Videowise provides full revenue attribution across every video asset, giving brands clear, actionable insights into what is driving conversions, revenue per session, and average order value. The analytics dashboard tracks video performance at the individual asset level, showing which videos influence purchases, which generate the highest engagement, and which contribute to overall growth. Brands leveraging this feature have achieved revenue per session increases of 7.9% and conversion rate uplifts of 12%, with the ability to make data-driven decisions about video content strategy and placement.

Product Detail Page Video Optimization

Ecommerce brands use Videowise to transform static PDPs into dynamic, shoppable video experiences that increase conversion rates and average order value. By embedding shoppable videos directly on product pages, customers can watch demonstrations, see products in use, and purchase with a single click. Brands like Dr. Dennis Gross have increased AOV by 7% using this approach, while others have seen conversion rate spikes of up to 26% by replacing static imagery with interactive video content that answers customer questions and builds purchase confidence.

Live Shopping Events for Revenue Acceleration

Retailers and direct-to-consumer brands leverage Videowise live shopping to create time-limited, interactive shopping experiences that drive urgency and immediate purchases. These events are broadcast simultaneously across websites and social channels, with real-time checkout that captures revenue during the broadcast. After the event, the shoppable replay continues generating revenue, with brands reporting over $2.8 million in new revenue from this single use case. This approach is particularly effective for product launches, seasonal promotions, and exclusive drops.

User-Generated Content Repurposing at Scale

Brands use Videowise to automatically collect, manage, and repurpose UGC from social platforms, turning authentic customer videos into shoppable assets for PDPs, ads, and collection pages. The platform handles usage rights management, content organization, and automated clip creation, allowing brands to scale video production without increasing headcount. Companies like Dr. Squatch have achieved 9.9% conversion rates by integrating UGC into their video commerce strategy, while others have seen revenue per session increases of 22% through strategic UGC placement.

AI-Powered Product Video Creation

Marketing teams use Videowise AI Studio to generate studio-quality product videos from still images, eliminating the need for expensive production shoots and lengthy editing cycles. This use case enables brands to rapidly create consistent, high-quality video assets for every product in their catalog, ensuring no product lacks a compelling video experience. The AI generates videos that are ready to publish across site pages with a single click, significantly reducing content production costs and time-to-market for new product launches.

How does Videowise measure video performance and ROI?

Videowise provides full revenue attribution across every video asset, tracking metrics such as conversion rate, revenue per session, average order value, and total attributed sales. The platform automatically connects video interactions to purchase events, giving brands clear visibility into which videos drive revenue and which need optimization. Analytics are available in real-time through the dashboard, and brands can export data for deeper analysis or integration with existing analytics tools.

Can Videowise integrate with my existing ecommerce platform?

Yes, Videowise integrates deeply with major ecommerce platforms including Shopify, and it is designed to work with other leading systems. The platform supports seamless embedding of shoppable videos across PDPs, homepages, and collection pages without requiring complex technical implementations. Videowise also integrates with social commerce channels like TikTok, Instagram, and Facebook, enabling brands to extend video commerce beyond their own website.

What types of video content can I use with Videowise?

Videowise supports a wide range of video content types, including professionally produced brand videos, user-generated content from social platforms, live shopping streams, and AI-generated product videos created from still images. The platform automatically processes and optimizes videos for shoppable experiences, and its AI capabilities enable automatic content tagging, clip creation, and organization. Brands can upload existing video assets or create new ones directly within the platform.

How long does it take to see results with Videowise?

Many brands report measurable improvements in conversion rates and revenue within the first few weeks of implementation. The platform is designed for rapid deployment, with shoppable videos becoming active on product pages immediately after setup. Case studies show that brands have generated over $2 million in live shopping sales within the first six months and achieved conversion rate increases of 12% or more shortly after integrating Videowise into their ecommerce strategy.