Oleno

About Oleno

Oleno is an autonomous content engine designed for B2B marketing teams serious about scaling organic growth. It moves beyond traditional AI writing tools by operating as a complete, end-to-end system for demand generation. The platform is built to close the critical execution gap that most marketing teams face, where strategic content needs vastly outpace available resources and bandwidth. Oleno's core value proposition is its ability to transform your defined strategy, brand voice, and product knowledge into a continuously executing system. It autonomously discovers high-opportunity topics from your sitemap, grounds every article in your unique knowledge base, and structures content for dual visibility: ranking in traditional search engines and earning citations from leading AI models like ChatGPT, Perplexity, and Claude. By applying your brand's specific playbook and running over 80 automated quality assurance checks, Oleno ensures output is opinionated, accurate, and on-brand before publishing directly to your CMS. This eliminates the rework tax, context gaps, and manual coordination of traditional content ops, replacing an entire stack with one autonomous engine that compounds visibility across all modern discovery surfaces.

Features of Oleno

The Playbook Studio System

Oleno's foundational feature is its Playbook, a centralized hub where you define your brand's core identity once. This includes your Brand Studio for voice and tone, Marketing Studio for market angles and positioning, Product Studio for accurate product knowledge, and Design Studio for visual consistency. This playbook is not a static document; it is actively enforced by the AI across every single piece of content produced, ensuring strategic conviction is baked into execution without manual intervention or translation loss.

Autonomous Demand-Gen Job Execution

The platform operates by executing predefined "Demand-Gen Jobs" at scale. These are not simple article prompts but sophisticated workflows for specific content types like SEO-optimized articles, competitive comparison pages, thought leadership pieces, case studies, and social content. Oleno autonomously manages the entire lifecycle for these jobs, from topic discovery and brief creation to drafting and final publication, systematically crushing your content backlog.

End-to-End Content Operations

Oleno automates the entire content operations pipeline within one connected system. This includes generating structured briefs with unique angles, drafting snippet-ready paragraphs, running a rigorous QA gate with 80+ compliance and accuracy checks, sanitizing text to remove AI patterns, finalizing on-page SEO and schema markup, generating brand-consistent visuals, and distributing to CMS and social networks. This eliminates handoffs and ensures enterprise-grade quality control.

Dual-Visibility Content Structuring

A key differentiator is Oleno's specialized content structuring, engineered for visibility on both search engines and AI platforms. The system formats and grounds information in a way that not only ranks for SEO but is also optimized to be cited as a source by Large Language Models (LLMs). This future-proofs your content strategy, capturing traffic from the rapidly growing segment of AI-powered search and answer experiences.

Use Cases of Oleno

Scaling Programmatic & SEO Content

For marketing teams needing to execute a large-scale, data-driven SEO strategy, Oleno autonomously discovers keyword opportunities from your sitemap and competitor gaps. It then produces a high volume of search-optimized, deeply-researched articles that are grounded in your product knowledge and brand perspective, transforming your SEO roadmap from a backlog into a stream of published, ranking assets without taxing internal resources.

Building AI Citation & GEO Visibility

Businesses aiming to become an authoritative source in the age of AI search can use Oleno to systematically create content that gets cited by models like ChatGPT and Perplexity. The engine structures information with clarity, depth, and proper sourcing, increasing the likelihood of citation for Generative Engine Optimization (GEO). This builds brand visibility and drives qualified traffic from next-generation discovery platforms.

Systematizing Competitive & Comparison Content

Sales and marketing teams require high-converting content that addresses competitor comparisons head-on. Oleno can autonomously produce detailed "X vs. Y" pages and competitive battle cards that accurately reflect your product's strengths and market positioning as defined in your Playbook, ensuring consistent messaging that converts consideration-stage buyers at scale.

Automating Customer Education & Enablement

For customer success and product marketing teams, Oleno tackles the essential but often deprioritized content backlog. It can continuously generate detailed use case guides, product documentation, and customer education materials that are accurate, on-brand, and designed to build trust and reduce support tickets, directly contributing to customer retention and expansion efforts.

Frequently Asked Questions

How is Oleno different from standard AI writing tools?

Standard AI writing tools are prompt-based utilities that generate generic text, requiring significant human effort for strategy, editing, and brand alignment. Oleno is an autonomous system. You define your strategy and brand in a central Playbook once, and the engine executes it continuously. It handles the entire process from topic discovery and research to drafting, QA, and publishing, producing opinionated, on-brand content without manual prompts or template management.

What kind of quality assurance does Oleno provide?

Oleno incorporates a rigorous, multi-stage QA gate featuring over 80 automated checks. These checks validate factual accuracy against your provided knowledge base, ensure compliance with your brand guidelines and legal standards, assess content depth and structure, and sanitize the output to remove detectable AI patterns. This automated scrutiny ensures enterprise-grade quality and consistency before any content is published.

Can Oleno truly match our unique brand voice and perspective?

Yes, this is the core function of Oleno's Playbook Studio System. During onboarding, you deeply define your brand's voice, key marketing narratives, product differentiators, and visual identity within the dedicated Studios. The AI is trained to apply this specific context as the foundational layer for all content creation, ensuring output reflects your C-suite's thinking and market POV, resulting in distinct, non-generic demand-generation content.

How does Oleno handle content distribution and publishing?

Oleno is built for seamless integration into your existing workflow. The system can publish finalized content directly to your CMS (like WordPress, Webflow, or HubSpot) via API, complete with proper metadata, SEO tags, and generated images. It can also distribute content to linked social media profiles. This creates a true hands-off pipeline from brief to published asset, eliminating manual upload and formatting tasks.